Oxford-based photographer Joanna Vestey and collaborator Tara Rowse have set up a bold fundraising initiative, Custodians for Covid, to raise funds for threatened arts institutions.
Its first edition focuses on raising money for theatres currently in crisis due to the Covid-imposed lockdown. This includes world renowned theatres such as the National Theatre, the Roundhouse and the Young Vic.
Vestey has produced a collection of 20 photographs, each featuring an affected London theatre, portraying the custodian who is charged with its care during this time of crisis. The photographs are being sold in limited editions to raise funds for each theatre. The target is to raise £1million in charitable donations for the 20 London theatres, amounting to £50,000 per theatre.
Each image in the series features an iconic theatre space in which Vestey has highlighted a custodian. The custodian’s presence brings the setting to life and celebrates the often-unknown role of the guardians who continue to maintain these institutions. The series explores themes such as heritage, stewardship, identity and preservation, which feel even more poignant given the isolation so many are currently experiencing and the uncertainties so many face.
The images are for sale through Joanna Vestey’s website and build on her widely acclaimed series custodians, the first of which focused on the hallowed institutions of Oxford, together with the custodians responsible for them. The series was exhibited at the Venice Biennale, Oxford Biennale as well as published by and exhibited at The Ashmolean Museum, Oxford.
The final print of each theatre’s Custodian for Covid image has been produced in a limited edition of /250 at 50×60 cm available for £200. Selling out the full editions would amount to raising over £50,000 for each theatre.
