Global play and entertainment company, Hasbro, Inc. and Gamepath (a new division of international theatre producer Selladoor Worldwide) have released the very first details of the Monopoly Lifesized experience – a new, participatory gameplay attraction bringing together the best of the iconic board game, escape rooms and team challenge – the first of its kind in the world – due to open in London on 14 August 2021. Tickets are on sale now via the website, and the team are seeking the biggest Monopoly fans in the UK to be among the first on the board.
All the most well-loved elements of a classic Monopoly gameplay have been translated into an exciting 4D experience on a full-sized board that teams of players will move around, participating in challenges as they go in order to acquire properties, earning money as they PASS GO, GO TO JAIL, picking up a CHANCE CARD and maybe getting lucky landing on FREE PARKING…
Monopoly Lifesized is an immersive, on-your-feet version of the world’s favourite family game brand. Experience the thrill of trying to stage a heist in Mayfair, competing against a clock to build some of London’s iconic buildings, solving a baffling murder mystery, stepping into the world of codebreakers…
The Monopoly: Lifesized experience will take place at 213 – 215 Tottenham Court Road, a 22,000sq ft building over three floors in the heart of the West End: THE COURT – the first in a series of central London venues dedicated to live gameplay. The building will house a retail outlet selling a wide range of Hasbro game merchandise, THE TOP HAT – a destination MONOPOLY-themed bar and restaurant serving signature cocktails and a quintessential British small-plates menu – plus three individually designed and unique main gameplay boards – Classic, The Vault, and City – and a Junior Board – making it a brand-new destination attraction where people can eat, drink, shop and play all under one roof. Further details will be announced in the coming months.
David Hutchinson, CEO of Gamepath said, “For us, MONOPOLY LIFESIZED represents a major entry into a growing and exciting marketplace. Audiences want to consume live performance differently, and what better way than to jump into a lifesized version of the world’s favourite board game? Our creative team has been working their magic to fuse an experience that puts our audiences centre place on the board, and brings together our theatrical roots with innovative, digital and immersive storytelling.
After everything we’ve missed out on individually and collectively and given the decimation of our high streets and city centres, it’s really exciting to be launching this now – we hope that we’ll be able to contribute to the recovery of Central London, and bring people back together in our fabulous Capital with a major new attraction in a major new destination building.”
The venue will be COVID-secure, adhering to all latest government guidelines, including one-way systems for the retail and food and beverage areas, hand sanitisers throughout the building, an enhanced deep cleaning regime, and with temperature checks undertaken for patrons and staff on arrival. The capacity for each gameboard is limited to 24 maximum, and players are encouraged to form teams within their household bubbles. The producers will keep guidelines under constant review.