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Gary Beestone Associates Launches Theatre Producing Division with Major New Projects in Development

Olivier Award winners Gary Beestone and Zoe Snow expand GBA’s operations, with projects in development alongside Cirque du Soleil, ATG Entertainment, Secret Cinema and more

by Staff Writer
October 13, 2026
Reading Time: 2 mins read
Zoe Snow and Gary Beestone. Photo by Matt Wreford

Zoe Snow and Gary Beestone. Photo by Matt Wreford

Gary Beestone Associates (GBA) has announced the launch of a dedicated theatre producing division, expanding its long-established role as a leading provider of technical and creative production services across theatre and live entertainment.

The new venture will be led by Olivier Award-winning producer and Tony Award-winning technical director Gary Beestone alongside Olivier Award-winning producer Zoe Snow.

Over the past two decades, GBA has built a reputation as one of the industry’s foremost technical production companies, delivering work on major productions including Paddington The Musical, Stranger Things: The First Shadow and Harry Potter and the Cursed Child.

The company has also provided technical production for large-scale international events including the Birmingham 2022 Commonwealth Games Opening and Closing Ceremonies and the Eurovision Song Contest in Liverpool.

As part of its producing expansion, GBA is currently working on the Olivier Award-winning musical The Curious Case of Benjamin Button at New York’s Public Theater, alongside plans for Australian and New Zealand tours in 2027. The company is also producing Pirates of the Caribbean, The Immersive Adventure in collaboration with Secret Cinema.

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Future projects in development include collaborations with Cirque du Soleil, ATG Entertainment, Hartshorn Hook and Gavin Kalin Productions.

Gary Beestone and Zoe Snow said: “We are enormously proud to work alongside extraordinary creatives, producers and production teams around the world, telling stories and creating unforgettable live experiences. Expanding our team and our work with a growing number of exciting producing projects feels like a natural progression for GBA, and one we are thrilled to be embracing, with real ambition.

“In a world being transformed by technology and shaped by uncertainty, we believe the need to come together, share experiences and tell stories will only grow exponentially. With our brilliant team at GBA and our exceptional partners, we are excited to build on everything we have achieved and be bold about what comes next.”

Founded more than 20 years ago, GBA delivers technical production, creative producing, direction and general management for theatre productions and live cultural events worldwide. The London-based company works with producers, creators and brands to bring ambitious projects from concept through to delivery.

More information can be found here.

Staff Writer

Staff Writer

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