Midnight in the Toyshop arrives at St Martin’s Theatre this Easter, bringing a new family adventure to the West End. The show stars Thomas Griffiths as part of a multi‑role cast of experienced performers.
Bursting with music, movement and magical storytelling, the production promises an imaginative theatrical journey for audiences aged three and up.
Performances run from 7–12 April 2026, with family‑friendly times throughout the week. Tickets are available here.
You’re starring in Midnight in the Toyshop at St Martin’s Theatre; what can you tell us about the show?
It’s a brand new, original musical that follows a group of toys who try to save their toyshop from being taken over by tech billionaire Peyton Pixel. He wants to replace them all with screens and AI because he thinks kids don’t care about playing with toys nowadays, but they do everything they can to convince him that real life needs real toys.
You play multiple characters, including Magical Man, Sergeant Snap and Peyton Pixel. How do you approach switching between such different roles?
For me, it comes down to what purpose each character serves in the story.
Magical Man’s job is to get the audience excited to experience the story, so he’s full of bright‑eyed energy and wonder.
Sergeant Snap is inspired by wooden Nutcracker dolls and keeps all the toys in line, so his movements are very rigid and deliberate.
Then Peyton Pixel is the complete opposite of the kindly toyshop owner, Mrs Tuppence. I wanted him to exude arrogance and ego, with just a hint of menace that shows itself every now and then.
It is so much fun to get to play all these different characters!
The show blends music, movement and storytelling. What aspect of performing in this family adventure excites you most?
I think storytelling excites me the most, because I let it influence everything I do.
If I’m speaking a line of dialogue or simply moving across the stage, I see every moment as an opportunity to add to the larger story being told, or to reveal something else about my character.
Midnight in the Toyshop champions imagination over technology. What do you think audiences, especially younger ones, will take from that message?
Because the toys don’t know how to use technology, they don’t see it as an option to solve their problems.
Instead, they work together as a team to come up with a solution themselves. I think this aspect of the story will inspire audiences to question how they could solve problems themselves, without relying on technology to do it for them.
You’re working with a creative team known for vibrant, high‑energy family theatre. What has the rehearsal and development process been like so far?
We have about two weeks to put the show together, so the process has definitely been fast‑paced.
The show also requires a lot of energy, so everyone is working very hard. But when Will’s music and Hollie’s routines are this fun to perform, I’ve never been so happy to feel so worn out at the end of each day!
What would you say to anyone thinking of booking to see Midnight in the Toyshop?
It truly is a show that is perfect for the whole family. It could serve as a great introduction to theatre for the younger ones, but the timeless story, endearing characters and show‑stopping musical numbers ensure that everyone will love Midnight in the Toyshop.
